Scope of this Notice
This notice applies to California residents who interact with Qualent Media through:
- Our website and digital properties.
- Our marketing and lead-generation services.
- Email, phone, contact forms and other direct communications.
- Surveys, webinars, events and related professional activities.
Categories of Personal Information We Collect
The categories below describe the personal information we may collect and the business purposes for which it is used.
| Category | Examples | Business purpose |
|---|---|---|
| Identifiers | Name, email, phone number, business address and IP address. | Providing services, communication, identity verification and website improvement. |
| Professional or Employment Information | Job title, company, department and industry. | B2B marketing, audience targeting and campaign management. |
| Commercial Information | Services purchased or considered, and inquiry records. | Maintaining records, sales analysis and improving our offerings. |
| Internet or Network Activity | Browsing behaviour, website interactions and device identifiers. | Personalisation, performance analysis and security. |
| Geolocation Data | Business location inferred from an IP address or supplied through forms. | Regional service delivery and reporting. |
| Inferences | Professional preferences, interests and tendencies derived from interactions. | Marketing relevance, targeting and client engagement. |
Qualent Media does not intentionally collect sensitive personal information such as government identification numbers, financial account numbers or biometric data.
How We Use Your Personal Information
- Provide, manage and improve our services.
- Personalise business communications and marketing outreach.
- Maintain client records, billing information and account administration.
- Secure our systems and detect fraudulent or unauthorised activity.
- Meet legal, regulatory and contractual obligations.
How We Collect Information
We collect personal information from the following sources:
- Direct interactions with you, including forms, email, phone and event registrations.
- Client and business-partner relationships.
- Service providers and other third parties that support our work.
- Publicly available sources, including professional directories, LinkedIn, corporate websites and trade events.
Sharing & Disclosure of Personal Information
We may disclose personal information to:
- Service providers and contractors that perform work on our behalf.
- Business partners involved in relevant services, programmes or campaigns.
- Legal authorities when disclosure is required by law or necessary to protect rights and safety.
Important: We do not sell personal information for money. However, certain transfers connected with targeted advertising or lead generation may be considered a “sale” or “sharing” under California law. California residents have the right to opt out.
Your Rights Under CCPA
Subject to applicable exceptions, California residents may have the right to:
- Know the categories and specific pieces of personal information collected, used, disclosed, sold or shared.
- Access personal information held about them.
- Delete personal information, subject to legal exceptions.
- Correct inaccurate personal information.
- Opt out of the sale or sharing of personal information.
- Limit use of sensitive personal information, where applicable.
- Non-discrimination for exercising privacy rights.
Exercising Your Privacy Rights
To submit a privacy request, email info@qualentmedia.com. Please provide enough information for us to understand the request and reasonably verify your identity.
You may also use an authorised agent. We may require written authorisation and additional verification before acting on an agent's request.
Data Retention
We retain personal information only for as long as needed to fulfil the purposes described in this notice. Information may be retained longer where required by law, regulation or contract. When retention is no longer required, information is securely deleted or anonymised.
Do Not Sell or Share My Personal Information
California residents can ask Qualent Media not to sell or share their personal information as those terms are defined by the CCPA and CPRA.
Use the dedicated request page to submit your opt-out choice.
Submit an opt-out requestUpdates to this CCPA Notice
We may update this notice to reflect changes in law, technology or our business practices. When we make changes, the revised notice will be posted with an updated effective date.